Tag Archives: CPD

Creativity and Innovation- a practitioner’s perspective

I recently had the pleasure of being interviewed by Thomas Brown, Head of Insights at The Chartered Institute of Marketing, on the subject of Creativity and Innovation within Marketing.

To see the article in full, which will be sent to c.18,000 members of the Institute’s Continuing Professional Development programme, click below:

Creativity and Innovation- A practitioner’s perspective

For further reading on this subject, including  the views of Brant Long, Global Brand Director at Jones Lang LaSalle, see March’s CIM CPD Update .